AgentMarketing.com Blog
13
Sep

How To Post Real Estate Listings on Pinterest

How To Post Real Estate Listings on Pinterest

By now you have probably heard quite a bit about the new social media giant Pinterest .

Learning how to post your real estate listings on Pinterest is imperative. Pinterest is quickly becoming a household name in the real estate marketing world, and should be an absolute must on your online marketing list.

What is Pinterest?  It is defined on their Website as a "Virtual Pinboard" which means a place for people to share fun photo's that they find on the Internet.  These photo's can relate to hobbies, ideas, art, poetry and yes...Real Estate.  Really it is a place to browse and share photo's and ideas.  The act of browsing fits in perfectly with the world of Real Estate.  Wouldn't it be amazing if the world was browsing and sharing pictures of your listings?  Like the famous Wayne Gretzky quote "you miss 100% of the shot's you don't take"...if you don't post on Pinterest you ensure that your listings won't be looked at there and in a perfect world what Pinterest calls "re-pinned" (basically people putting it on their pinboard to share with their friends and the world).

Why Pinterest?
With more than 10 million unique visitors each month, Pinterest is now the third most popular social networking site. Generating more referral traffic than Google+, Twitter, Bing, and StumbleUpon, Pinterest is a powerful tool in the real estate marketer’s arsenal. Don’t worry about trying to figure out how to install your own Pin It buttons on your property sites. Let ePropertySites do the work for you so you can start enjoying the benefits of Pinterest’s amazing referral potential.  

How does it work?
The first thing you need to do is create a single property site for your listing. ePropertySites automatically includes the Pin It button on the finished site for you. Once the site is activated, it is ready to be shared on Pinterest. Follow these three steps to create a site and start pinning!

ePropertySites makes it easy to post to Pinterest with our Pin It buttons that come preinstalled on every single property website. These buttons allow you to post the main listing photo right to Pinterest with one click. Remember that every time this image is shared or re-shared (or “pinned” and “repinned” to use the Pinterest lingo), a link back to your property site is also shared.

Step 1. Create your ePropertySites account
Register for ePropertySites by clicking the blue "Signup" button on ePropertySites.com. Input your information and follow the prompts to complete account setup. Select the plan that best fits your business needs.

Step 2. Upload your listing
Once you've completed your account registration, you're ready to add your first property! Click the Properties tab and then Add New. Once your property is activated it will be ready to be pinned on Pinterest.

Step 3. Just click Pin It!
With one click, your single property site can be pinned by anyone with a Pinterest account. Your sellers, open house visitors and the neighbors will love sharing your gorgeous property site with all of their Pinterest followers!



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